DS Group acquires dairy plant in Rajasthan

Dharampal Satyapal Group (DS Group) announced its strategic foray into the dairy business, with the acquisition of an existing dairy plant at Reengus in Rajasthan. Financial details of the takeover were, however, not disclosed. DS Milk Product Ltd. (DSMPL), a part of the DS Group will sell its products to institutional customers and bulk market, under the brand name 'Dairymax’ in the first phase. Located at an approximate distance of 60 km from state capital Jaipur at Shree Khatu Shyamji Industrial Complex, the dairy plant is spread over 7.5 acres and has a capacity to process approximately 4 lakh litres of milk per day.
Anshu Dewan, Director, DSMPL, addressing a press conference here, said: "The DS Group is focusing on expanding its offerings in the food business, and dairy farms are an integral part of the scheme of activities. The company expects to add further milk- handling capacity through acquisition and setting up of Greenfield projects." Vishnu Sharma, Senior Vice President (Projects), DSL, said it was a strategic decision to acquire the plant in Rajasthan as the quality of milk available in this region is of superior quality. "We have ambitious plans to cover a whole gamut of dairy products in the future and aim to touch a revenue of Rs.300 crore in three years. We are also envisaging to set up a Greenfield dairy project in the Northeast and the plans are currently being finalized," said Sharma.